Good Works provides a patented and OIG approved marketing platform for the healthcare industry. Our cause marketing platform allows clinicians to direct donations, provided by industry sponsors, to public nonprofits after engaging with practice relevant information and providing feedback.
You can download the latest examples, reference designs, & pricing here
Clinicians recruited directly, or by medical associations & non-profit partners
Clinicians review content (live, static, video) and respond to questions
Clinician selects any US 501(c)3 non-profit for donation
Good Works Health™, the first and only program of its kind to receive an advisory opinion from the U.S. Government and three patents, is an innovative program that enables health care professionals to give back to their communities in exchange for reviewing information relevant to their practice and patients.
Clinicians can direct much needed donations, provided by our sponsors, to their favorite charities with just a few minutes spent reviewing practice relevant information and providing feedback in an active learning format.
The Good Works platform has unique, explicit Federal Government approval.
BMS Innovation Award for marketing programs; PM360 selection as one of the most innovative companies
100% of programs have reached their budgeted clinician total, reaching as high as 25% of the target list
80% of clinician participants will change the way they will practice based on what they learned in Good Works programs
97% clinician completion rate of a started GWH segment
95% of clinicians rank their experience with a GWH program as good to excellent
Only invited clinicians can access the programs
Transform existing, or new branded and disease state into an active learning format for
improved content retention and message
Reinforce face to face communications with the field force, conferences & expos,
sponsored dinner meetings, and live & recorded webinars
Builds rapport and encourages loyalty for client organization and representatives